By Petra Dieners
Hermès had invited to a vernissage “store window art” last Monday in Düsseldorf. For the first time Hermès and the Art Academy Düsseldorf worked together and realized a project with the Hermès topic of the year “The nature in free gallop”. Four young artists who love the craft and quality and who see the special requirement of a store window as a challenge were selected for this project.
David Mackaay has created a great shell. On the “Giant Shell” a valuable jewel is draped.
Christoph Westermeier has designed two windows: Dolphin und Octopus. The dolphin made from glas is a scene for nice jewelries. Ein stylized octopus is a stage for the new Hermès china.
Lucia Setnikova, student of Andreas Gursky, has created an underground Jungle which lookes like a rabbit hole and is ascenerey for a red bag.
Especialle I love the window “Wanderlust” (title photo) from Nina Nowak! The sculptor has folded paper of regional hiking maps to a palm, cactus, trees and a mountain chaine and has set the Hermés Sneakers perfectly in scene.
Think it is a great idea to combine art with nice products and to make each boutique individually!
Bettina Setareh and Monika Gottlieb (fashion collector) was also at the Vernissage. Monika Gottlieb was wearing a look in orange with red shoes and a coat with the colours orange, red, purple and gold.
The boutique was decorated in the colours blue, green and turquoise.